Geographies of adolescent heterosexual dating and intimacy in a rural community in South Africa
Key Social Norms Take-aways: Social norms around gender and respectability strongly shape adolescent dating practices, positioning boys as initiators with greater power while expecting girls to uphold chastity and respect. However, girls actively negotiate relationships, demonstrating agency, particularly in early stages and around sexual health decisions. Importantly, norms shift across spaces: public spaces allow more […]
Exploring gender stereotypes and norms among peri-urban very young adolescents in Zimbabwe using participatory and qualitative approaches
Key Social Norms Take-aways: Gender norms among very young adolescents (VYAs) in peri-urban Zimbabwe are deeply embedded yet contested, shaping sexual behavior, resource allocation, and gendered expectations from an early age. Harmful norms—such as acceptance of boys’ sexual dominance, stigma around menstruation, and prioritization of boys’ education—are reinforced by families and communities, but adolescents themselves […]
Delayed pregnancy disclosure, attributed social factors and implications for antenatal care initiation: a qualitative study among Ugandan women and their partners
Key Social Norms Take-aways: Social norms around pregnancy disclosure—particularly expectations to conceal pregnancy early due to fear of judgement, stigma, and bewitchment—play a critical role in delaying access to antenatal care by limiting women’s ability to mobilize social support when it is most needed. Objectives: This study aimed to understand social norms surrounding pregnancy disclosure […]
Adolescents’ agency in negotiating social norms governing sexual and reproductive health services among the Nyasa people of Rural Tanzania
Key Social Norms Take-aways: Adolescents are not passive recipients of restrictive social and gender norms but actively navigate them through strategies of reproduction, resistance, and negotiation. Social norms—particularly stigma adolescent sexuality, gendered expectations, and fear of community judgement—strongly constrain access to sexual and reproductive health services (SRHS). However, adolescents exercise agency through covert service use, […]
‘Our options are limited, so we get married:’ girls, early marriage and health risks in rural Zimbabwe
Key Social Norms Take-aways: Social norms—particularly heteropatriarchal gender norms, religious doctrines, and stigma surrounding unmarried girls—play a central role in driving early marriage, often outweighing perceived health risks. Norms linking girls’ value to sexual purity, marriageability, and obedience to male authority figures create a “risk environment” where social exclusion is feared more than health consequences, […]
The Weight of Expectations: Child Marriage Through the Lens of the Socio-Health Dissonance Model (SHDM) in Ghana
Key Social Norms Take-aways: Social norms—particularly those tied to parental prestige, community expectations, and authority of traditional leaders—strongly sustain child marriage in rural Ghana. These norms create pressure to conform to early marriage as a marker of respectability and social status, even when individuals are aware of its harms. The Socio-Health Dissonance Model (SHDM) highlights […]
Social scripts of violence among adolescent girls and young women in Zambia: Exploring how gender norms and social expectations are activated in the aftermath of violence
Key Social Norms Take-aways: Social and gender norms deeply shape both the occurrence of gender-based violence (GBV) and responses to it among adolescent girls and young women in Zambia. Norms around male authority, female submissiveness, and maintaining marital harmony normalize violence, discourage reporting, and enforce silence through stigma and community sanctions. However, the study also […]
Balancing pragmatism, norms and power relations: a qualitative study among post-abortion intrauterine device users in central Uganda
Key Social Norms Take-aways: Social norms around gender roles, fertility expectations, and male dominance in reproductive decision-making both constrain and shape women’s contraceptive use; however, women actively navigate and resist these norms through strategies such as asserting bodily autonomy, relying on pragmatic and economic reasoning, and using contraception covertly. Compassionate counselling can help shift perceived […]
Crossed the line’: Sexuality discourses of motherhood under 15 years in Uganda
Key Social Norms Take-aways: Motherhood under age 15 in Uganda is constructed as a violation of moral and social norms—“crossing the line”—through intertwined religious and cultural discourses that stigmatize young mothers and regulate their sexuality. These norms shape not only community attitudes but also policies and service provision, resulting in restricted access to sexual and […]
They’ll think you’re infected’: perceived barriers and facilitators of HIV/STI awareness and testing among young Rohingya refugee women in Bangladesh
Key Social Norms Take-aways: Social norms—particularly those linking HIV/STI testing to immorality, reinforcing male gatekeeping, and embedding stigma through religious and community surveillance—are central barriers to care. These norms operate across levels, shaping knowledge, restricting mobility, and discouraging service use. However, norms are also malleable: trusted female health workers, peer networks, and faith-aligned messaging can […]