“It’s a 50/50 Thing You Know”: Exploring the Multileveled Intersections of Gender and Power Within the Relationships of Young South African Men and Women.
Key Social Norms Take-aways: The key social norms insight is that HIV prevention efforts like PrEP cannot succeed through individual targeting alone; they must address the relational context, including norms around trust, fidelity, and male control over sexual health. Transforming these norms is crucial to enable young women to exercise agency in HIV prevention and […]
Men’s Perpetration of Partner Violence in Bangladesh: Community Gender Norms and Violence in Childhood
Key Social Norms Take-aways: This study highlights the powerful yet complex role of community gender norms in shaping men’s perpetration of intimate partner violence (IPV) in Bangladesh. Norms held by senior men—those aged 35–49, often household heads and community influencers—set expectations for masculinity and marital conduct. In communities where senior men endorsed more equitable gender […]
Beyond the statistic: Exploring the process of early marriage decision-making using qualitative findings from Ethiopia and India
Key Social Norms Take-aways: Social norms around marriage readiness based on physical maturity rather than age, limited roles for unmarried girls, and pressure from elders and peers sustain early marriage in Ethiopia and India. Legal deterrents are often ineffective compared to strong social sanctions. Girls’ voice and agency are constrained, especially in socially vulnerable contexts. […]
Child marriage in Ghana: evidence from a multi-media study
Key Social Norms Take-aways: Social norms play a critical role in sustaining child marriage in Ghana. Norms around female sexuality, family honor, and economic survival reinforce early marriage. Practices such as betrothal, exchange of girls, and pressure from elders and peers reflect deeply entrenched beliefs about girls’ roles and value. Interventions must focus on norm […]