Gender norms and health: insights from global survey data

Key Social Norms Take-aways: Gender norms—context-specific beliefs about appropriate behavior for different genders—shape health outcomes across the life course. This study highlights that non-conformity to gender norms often results in health harms, especially for girls and women. These norms intersect with religion, wealth, and geography, creating complex patterns of health inequity. Addressing gender norms is […]

Forced Sex and Early Marriage: Understanding the Linkages and Norms in a Humanitarian Setting.

Key Social Norms Take-aways: The study highlights powerful injunctive norms in humanitarian settings that contribute to harmful practices linking rape and early marriage. In South Kivu, DRC, both adolescent girls and caregivers commonly view marriage as the appropriate response to rape—particularly when the perpetrator is known. These norms reflect and reinforce the belief that a […]

Exploring stigma and social norms in women’s abortion experiences and their expectations of care

Key Social Norms Take-aways: Abortion stigma is deeply intertwined with social norms around female sexuality, marriage, and motherhood. In both Kenya and India, community disapproval and cultural taboos contribute to secrecy, fear, and delayed care-seeking. Interventions must address these norms by promoting respectful, youth-friendly, and rights-based services. Ensuring privacy, providing accurate information, and challenging harmful […]

Effectiveness of Potential Interventions to Change Gendered Social Norms on Prevalence of Intimate Partner Violence in Uganda: a Causal Inference Approach.

Key Social Norms Take-aways: Gendered social norms that justify wife-beating are deeply ingrained and significantly influence the prevalence of intimate partner violence (IPV) in Uganda. The study shows that even if entire communities reject wife-beating, the potential reduction in IPV incidence is modest—around 10 percentage points. This underscores that while transforming social norms is necessary, […]

Developing Experimental Vignettes to Identify Gender Norms Associated With Transactional Sex for Adolescent Girls and Young Women in Central Uganda

Key Social Norms Take-aways: This study provides strong evidence that transactional sex among adolescent girls and young women (AGYW) in Uganda is shaped by gender norms linking male financial provision to sexual decision-making power. Higher levels of male provision increase perceived social approval of men’s authority and sexual control within relationships, while simultaneously reducing peer […]

Centering female agency while investigating contraceptive use: A case study in Agincourt, South Africa

Key Social Norms Take-aways: This study illustrates how young women in rural South Africa navigate deeply embedded social norms surrounding premarital fertility, contraceptive use, and abortion. While community norms stigmatize adolescent sexual activity and pregnancy, women demonstrate significant agency in managing their reproductive health. Contraceptive use is framed as a personal responsibility, often requiring young […]

Beyond Individual-Level Theorizing in Social Norms Research: How Collective Norms and Media Access Affect Adolescents’ Use of Contraception

Key Social Norms Take-aways: The study emphasizes that interventions aiming to improve adolescent contraceptive use should not only target individuals but also consider the broader collective norms of their communities. Programs should assess both the strength of local norms and the level of media access when designing strategies. Media campaigns may be especially powerful in […]

An exploration of gender-based violence in eastern Myanmar in the context of political transition: findings from a qualitative sexual and reproductive health assessment.

Key Social Norms Take-aways: This study highlights the persistent and deeply embedded gender norms in eastern Myanmar that sustain gender-based violence (GBV) and limit women’s and girls’ sexual and reproductive health (SRH) rights, despite political transitions. Norms surrounding male dominance, early marriage, domestic violence, and restrictions on adolescent girls’ access to SRH services were consistently […]

Adolescent-led marriage in Somaliland and Puntland: A surprising interaction of agency and social norms.

Key Social Norms Take-aways: Social norms around premarital sex, parental control, and peer prestige play a crucial role in sustaining adolescent-led marriage, even when individuals privately disapprove. The study underscores that interventions must go beyond empowering adolescents—they must also address the wider normative system that limits their options. Working only with youth may be ineffective […]

Adolescent Sexual and Reproductive Health in Ethiopia and Rwanda: A Qualitative Exploration of the Role of Social Norms

Key Social Norms Take-aways: Social norms in Ethiopia and Rwanda heavily shape adolescents’ experiences of sexual and reproductive health (SRH), with gender playing a central role. Norms around puberty, sexuality, menstruation, marriage, and sexual violence impose greater restrictions and expectations on girls than boys. Girls are expected to remain sexually “pure” and are held responsible […]

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