Understanding the Psychosocial Correlates of the Intention to Use Condoms among Young Men in KwaZulu-Natal, South Africa
Key Social Norms Take-aways: Social norms—especially the perceived expectations of peers and elders—strongly influence young men’s condom use intentions. Changing these norms is key to improving safer sex practices. Objectives: This study aimed to examine the psychosocial factors influencing young men’s intentions to use condoms consistently in KwaZulu-Natal, South Africa. It focused on how social […]
The relationship between Nairobi adolescents’ media use and their sexual beliefs and attitudes.
Key Social Norms Take-aways: The study underscores the importance of recognizing how adolescents’ exposure to media shapes their ideas of what is “normal” sexual behavior among peers and reinforces gender stereotypes. Efforts to address sexual health and reduce risk-taking among youth should include media literacy approaches that help adolescents critically engage with the sexual norms […]
Social Determinants of Married Women’s Attitudinal Acceptance of Intimate Partner Violence
Key Social Norms Take-aways: This study underscores the powerful role of patriarchal community norms in shaping women’s attitudes toward intimate partner violence (IPV) in Bangladesh. Among all community-level factors, prevailing gender norms—specifically the level of acceptance of wife beating in the community—had the strongest influence on women’s own attitudes. The findings reveal that even women […]
Side-Effects and Social Norms Influencing Family Planning Use in Nepal
Key Social Norms Take-aways: The study highlights how entrenched social norms—such as son preference, expectations to avoid contraception before the first child, and misconceptions about side effects—shape contraceptive use in Nepal. These norms are reinforced by family pressures, particularly from husbands and mothers-in-law, and by community-wide surveillance of women’s reproductive choices. The discussion emphasizes that […]
Rethinking HIV-prevention for school-going young people based on current behaviour patterns.
Key Social Norms Take-aways: Perceived social norms—especially peer expectations around sexual activity—were the strongest predictors of risk behavior. Gender norms that promote male dominance and discourage condom use contribute to risky practices. The study underscores the need to reshape social norms through peer group interventions, gender-transformative education, and community-wide engagement, particularly involving caregivers. Sustainable change […]
Negotiating Collective and Individual Agency: A Qualitative Study of Young Women’s Reproductive Health in Rural India
Key Social Norms Take-aways: The study highlights that young women’s ability to exercise reproductive agency is tightly linked to the social norms and collective expectations governing their bodies and choices. Programs that only target women risk reinforcing the very power structures they aim to challenge; instead, interventions must engage families, communities, and healthcare systems to […]
Measuring personal beliefs and perceived norms about intimate partner violence: Population-based survey experiment in rural Uganda.
Key Social Norms Take-aways: The findings reveal that social norms around IPV are shaped by whether women are perceived as blameworthy. People are more likely to condone violence if a woman is seen as intentionally violating expectations. The study found that, in the measurement of personal beliefs and perceived norms about the acceptability of intimate […]
Learners’ perspectives on the provision of condoms in South African public schools
Key Social Norms Take-aways: Although South African learners have a legal right to sexual and reproductive health (SRH) services, social norms—such as stigma, adult judgment, and peer pressure—undermine their ability to access them. Gendered expectations particularly disadvantage girls, who are judged more harshly for seeking condoms or related services. Changing these norms requires respectful, youth-centered […]
Inequitable Gender Norms From Early Adolescence to Young Adulthood in Uganda: Tool Validation and Differences Across Age Groups.
Key Social Norms Take-aways: This study demonstrates that inequitable gender norms are deeply internalized from early adolescence and are prevalent among youth in Uganda. Younger adolescents aged 10 to 14 showed significantly more support for inequitable norms than their older peers, indicating that gender socialization occurs early and rigidly. These norms, encompassing beliefs about male […]
Gendered childcare norms – evidence from rural Swaziland to inform innovative structural HIV prevention approaches for young women.
Key Social Norms Take-aways: Entrenched expectations that women, especially young women, will shoulder childcare responsibilities without support reinforce economic vulnerability and risky sexual dynamics. Structural interventions that challenge the gendered division of labor, reduce economic dependency, and shift norms around caregiving are crucial to preventing HIV among young women in Swaziland and similar settings. Objectives: […]