Empowering Women or Pleasing Men? Analyzing Male Views on Female Condom Use in Zimbabwe, Nigeria and Cameroon.

Key Social Norms Take-aways: Prevailing gender norms in Sub-Saharan Africa position men as the primary decision-makers in sexual relationships, significantly shaping the acceptability and use of female condoms. While female condoms are often promoted as tools for women’s empowerment, male perspectives reveal that female-initiated condom use is frequently viewed with suspicion, particularly in marital and […]

Do Sexual Partners Talk to Each Other About HIV? Exploring Factors Associated with HIV-Related Partner Communication Among Men and Women in Tanzania.

Key Social Norms Take-aways: This study illustrates how community-level gender norms and social engagement influence communication between sexual partners about HIV risk in Tanzania. For both men and women, social engagement was positively associated with communication, while gender-equitable attitudes were particularly predictive of communication for men. Among women, discriminatory attitudes toward people living with HIV […]

Drivers of child marriages for girls: A prospective study in a low-income African set.

Key Social Norms Take-aways: This research underscores that interventions solely focused on boosting girls’ agency or spreading legal awareness are unlikely to substantially reduce child marriage rates. Instead, changing community-level social norms — especially caregivers’ and community leaders’ attitudes toward the acceptability of early marriage — and expanding girls’ real-life opportunities, particularly in education, are […]

Developing Experimental Vignettes to Identify Gender Norms Associated With Transactional Sex for Adolescent Girls and Young Women in Central Uganda

Key Social Norms Take-aways: This study provides strong evidence that transactional sex among adolescent girls and young women (AGYW) in Uganda is shaped by gender norms linking male financial provision to sexual decision-making power. Higher levels of male provision increase perceived social approval of men’s authority and sexual control within relationships, while simultaneously reducing peer […]

Do perceived contraception attitudes influence abortion stigma? Evidence from Luanda, Angola

Key Social Norms Take-aways: In Luanda, Angola, abortion stigma is shaped not only by direct views on abortion but also by perceived norms around contraception and unintended pregnancy. Supportive partner attitudes toward contraception are linked to lower abortion stigma, while community and media messages promoting contraception may unintentionally increase stigma by reinforcing expectations that pregnancies […]

Community Gender Norms and Gender Gaps in Adolescent Agency in Nepal

Key Social Norms Take-aways: This study demonstrates that community-level gender norms significantly shape adolescent agency and gender gaps in Nepal. In communities with more gender-equitable norms, adolescent girls show greater gains in intrinsic and instrumental agency compared to boys, reversing or narrowing traditional gender gaps. However, these norms are not uniformly associated with all forms […]

Community influences on modern contraceptive use among young women in low and middle-income countries: a cross-sectional multi-country analysis

Key Social Norms Take-aways: Norms related to ideal family size, early marriage, and gender roles—particularly those that limit women’s autonomy—act as major barriers to contraceptive use. Changing these norms through community-wide interventions, education, and women’s empowerment is essential for increasing contraceptive access and supporting young women’s reproductive agency. Objectives: This study examined how community-level characteristics […]

Changing Social Norms in Somalia: Baseline Report on CHANGES Project Addressing Women Empowerment, Female Circumcision and Early Marriage

Key Social Norms Take-aways: The CHANGES baseline shows that while harmful practices like female genital mutilation/cutting (FGM/C) and child marriage remain prevalent in Somalia, there is a mismatch between people’s perceptions and actual behaviors. Many overestimate child marriage rates and underestimate opposition to FGM/C. This gap presents a key opportunity for social norms change—interventions must […]

Collective norms and modern contraceptive use in men and women: A multilevel analysis of DHS Program data in Nigeria and Zambia

Key Social Norms Take-aways: This study highlights the powerful role of collective social norms—especially those related to fertility—in shaping modern contraceptive use among both men and women in Nigeria and Zambia. In both countries, higher community-level fertility norms (i.e., desire for larger families) were consistently associated with lower contraceptive use for both genders. However, gender […]

Barriers to contraceptive use in humanitarian settings: Experiences of South Sudanese refugee women living in Adjumani district, Uganda; an exploratory qualitative study

Key Social Norms Take-aways: This study reveals how deeply rooted patriarchal and cultural norms among South Sudanese refugee communities in Uganda severely restrict women’s and girls’ contraceptive autonomy. Social norms idealize large families, associate contraception with promiscuity, and reinforce male dominance in reproductive decision-making. Fear of community backlash, intimate partner violence, and the loss of […]

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