The role of partners, parents and friends in shaping young women’s reproductive choices in Peri-urban Nairobi: a qualitative study

Key Social Norms Take-aways: Social norms related to female sexuality, discretion, and male authority continue to heavily influence whether and how young women use FP. Secrecy is often a survival strategy to avoid stigma or conflict. Interventions must go beyond providing FP information and instead engage entire social networks—particularly mothers, partners, and healthcare workers—to shift […]

The effect of a community based health promotion intervention to change gender norms among women in a rural community in Sri Lanka

Key Social Norms Take-aways: Social norms in this context position women as primary caregivers and homemakers, while framing male dominance, aggression, and decision-making as natural. These norms were widely accepted and normalized among women prior to the intervention. However, by linking gender norms to family health and well-being, and facilitating peer-led questioning of traditional roles, […]

Stigma as a barrier to family planning use among married youth in Ethiopia

Key Social Norms Take-aways: Anticipated stigma—driven by social norms around gender, fertility, and youth behavior—emerges as a significant barrier to family planning (FP) use among married youth in Ethiopia. Community expectations that young brides should prove their fertility, along with fears of judgment from providers, family, and community members, create an environment where seeking FP […]

South African women’s conceptualisations of and responses to sexual coercion in relation to hegemonic masculinities.

Key Social Norms Take-aways: This study reveals how hegemonic masculinities—norms that valorize male dominance, control, and sexual entitlement—shape South African women’s perceptions of and responses to sexual coercion. These norms contribute to the normalization of coercion, especially in intimate relationships, and often lead women to internalize blame and guilt. However, women’s agency is shown to […]

Social norms and family planning decisions in South Sudan

Key Social Norms Take-aways: Social norms deeply influence reproductive behavior in the Fertit community of South Sudan, particularly through expectations around high fertility, male decision-making, and limited female agency. However, these norms are shifting. Emerging beliefs support spacing pregnancies and investing in children’s wellbeing, challenging long-standing norms that emphasize having many children. The post-conflict context […]

Social Norms and Security and Justice Services for Gender-based Violence in Nepal: Programmatic Implications from a Baseline Mixed-Methods Assessment

Key Social Norms Take-aways: This study highlights that deeply rooted patriarchal social norms—centered around family honor, obedience to elders, and the sanctity of marriage—significantly deter help-seeking for gender-based violence (GBV) in Nepal. Despite increased awareness and formal justice mechanisms, women often face strong sanctions for reporting violence, including stigma, community ostracism, and familial rejection. These […]

Social norms and women’s risk of intimate partner violence in Nepal

Key Social Norms Take-aways: This study demonstrates that social norms—particularly perceived and collective community expectations regarding gender roles, family honor, and the acceptability of violence—are significantly associated with women’s risk of intimate partner violence (IPV) in Nepal. Notably, women’s perceptions of community beliefs about male control, female submissiveness, and the legitimacy of violence to maintain […]

Social norms and child marriage in Cameroon: An application of the theory of normative spectrum.

Key Social Norms Take-aways: Social norms governing child marriage can differ vastly even within a single country. This study demonstrates that norm strength determines how likely individuals are to conform or resist practices like early marriage. Understanding whether a norm is merely possible, tolerated, appropriate, or obligatory helps practitioners design targeted, effective interventions. For instance, […]

Social and economic marginalisation and sexual and reproductive health and rights of urban poor young women: a qualitative study from Vadodara, Gujarat, India.

Key Social Norms Take-aways: This study illustrates how deeply embedded gender norms restrict urban poor young women’s sexual and reproductive autonomy in Gujarat, India. Respondents widely internalized dominant norms that stigmatize menstruation, silence sexual desire, and normalize male control over fertility decisions. These norms were enforced through restrictions on dress, mobility, and sexuality—especially after puberty—and […]

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