Using structural equation modeling to explore the pathways between a social norms-shifting intervention and couple communication for family planning in Kinshasa, DRC
Key Social Norms Take-aways: This study rigorously assesses how a social norms-shifting intervention, Masculinité, Famille, et Foi (MFF), affects couple communication about family planning. While the intervention explicitly incorporated injunctive and descriptive norms, and the survey measured them as separate constructs, the analysis provides particular insight into the sequencing of social norms change. The study […]
Transforming Masculinities/Masculinite, Famille, et Foi Intervention; Endline Quantitative Research Report
Key Social Norms Take-aways: The endline evaluation of the Masculinité, Famille et Foi (MFF) intervention confirms that social norms—particularly those embedded in religious teachings—strongly influence gender roles, family planning (FP) use, and intimate partner violence (IPV). The intervention effectively challenged harmful gender norms by engaging faith leaders and couples in critical reflection, leading to shifts […]
Transforming Masculinities and Promoting Family Planning in Faith-based Communities: Midline Ethnography Report.
Key Social Norms Take-aways: The MFF (Masculinité, Famille, et Foi) midline ethnography demonstrates the central role of faith institutions in shaping and potentially transforming gender norms related to family planning (FP), gender-based violence (GBV), and masculinities in Kinshasa, DRC. While participants were generally receptive to MFF messages, many continued to interpret gender equality as complementary […]
Growing Up GREAT! Wave 4 Report
Key Social Norms Take-aways: This study shows that shifting knowledge and attitudes among adolescents is not enough to produce lasting change unless efforts also confront the persistent gender norms and power structures embedded in family and community life. Although the Growing Up Great programme increased awareness and fostered more equitable views, especially among girls, entrenched […]
Growing Up GREAT! End of Project Report
Key Social Norms Take-aways: The Growing Up Great! program highlights the importance of targeting deeply rooted social norms that restrict adolescent girls’ bodily autonomy and decision-making power. The evaluation found that while individual knowledge and attitudes improved, sustained gender and power hierarchies in families and communities limited girls’ ability to act on this information. The […]
Engaging with faith groups to prevent VAWG in conflict-affected communities: results from two community surveys in the DRC
Key Social Norms Take-aways: This study affirms that engaging faith leaders and faith communities can catalyze significant shifts in harmful social norms around violence against women and girls in conflict-affected settings. The intervention leveraged the trust, reach, and moral authority of religious actors to promote more equitable gender norms and reject intimate partner and sexual […]
Understanding reference groups for norms and behaviour change: the intersection of relationship dynamics and family planning
Key Social Norms Take-aways: This study highlights how reference groups—trusted individuals who influence beliefs and behaviors—shape social and gender norms related to family planning and relationship dynamics in Kinshasa, Democratic Republic of the Congo. Godparents, pastors, friends, and health workers each influence norms in different ways and with varying effectiveness across topics. Some actors provide […]
Perceived norms, personal agency, and postpartum family planning intentions among first-time mothers age 15–24 years in Kinshasa: A cross-sectional analysis
Key Social Norms Take-aways: The study underscores that perceived social expectations and norms—especially those from the broader community—are powerful influencers of PPFP behavior. When young mothers believe that their peers use contraception or that their community supports it, their intention to do so increases. Conversely, perceived disapproval suppresses these intentions. Effective PPFP programs must challenge […]
Navigating fertility, reproduction and modern contraception in the fragile context of South Kivu, Democratic Republic of Congo: ‘Les enfants sont une richesse’
Key Social Norms Take-aways: In South Kivu, Democratic Republic of Congo, social norms deeply shape reproductive choices, with high fertility linked to social personhood, kinship obligations, and economic hope. Modern contraception introduces new possibilities—but also new uncertainties—as women navigate entrenched gender hierarchies, religious discourses, and fears of social or physical repercussions. Contraceptive use is often […]
Getting to intent: Are social norms influencing intentions to use modern contraception in the DRC?
Key Social Norms Take-aways: This study demonstrates that social norms significantly influence intentions to use modern contraception in Kinshasa, DRC — but the influence varies by gender. Men are more affected by descriptive norms (what others do), while women are more influenced by injunctive norms (what others approve of). These findings highlight the need for […]