Exploring the impact of perceived early marriage on women’s education and employment in Bangladesh through a mixed-methods study
Key Social Norms Take-aways: Social norms play a central role in shaping girls’ perceptions and decisions around early marriage, with norms around safety, family honor, gender roles, and acceptable relationships driving both parental pressure and girls’ own choices. Early marriage is often normalized and even desired as a socially sanctioned pathway to security, adulthood, and […]
They’ll think you’re infected’: perceived barriers and facilitators of HIV/STI awareness and testing among young Rohingya refugee women in Bangladesh
Key Social Norms Take-aways: Social norms—particularly those linking HIV/STI testing to immorality, reinforcing male gatekeeping, and embedding stigma through religious and community surveillance—are central barriers to care. These norms operate across levels, shaping knowledge, restricting mobility, and discouraging service use. However, norms are also malleable: trusted female health workers, peer networks, and faith-aligned messaging can […]
Factors Influencing Professional Help-Seeking Intentions for Sexual and Gender-Based Violence Among Female University Students in Eswatini
Key Social Norms Take-aways: Social norms—particularly perceived approval from significant others (subjective norms)—are the strongest drivers of help-seeking intentions among SGBV survivors. Norms that normalize silence, stigma, or tolerance of violence discourage professional help-seeking, while supportive social environments can facilitate it. Shifting community norms and increasing visible support for survivors are critical to improving help-seeking […]
A Social-Ecological Model to Explore Multi-Faceted Drivers of Child Marriage: An Iterative Qualitative Study in Southern Bangladesh
Key Social Norms Take-aways: Child marriage in southern Bangladesh is sustained by deeply entrenched and interconnected social norms—particularly those linking family honor to girls’ sexuality, expectations of female purity and obedience, and beliefs about girls’ limited social and economic roles. These norms constrain girls’ agency, justify parental control, and normalize early marriage as a protective […]
The role of community-level men’s and women’s inequitable gender norms on women’s empowerment in India: A multilevel analysis using India’s National Family Health Survey-5
Key Social Norms Take-aways: Community-level gender norms—held by both men and women—play a critical and independent role in shaping women’s empowerment. Inequitable norms that justify wife-beating reflect broader patriarchal expectations and are associated with reduced mobility, decision-making power, and health knowledge among women. Importantly, the similar effects of men’s and women’s norms highlight that the […]
Social norms and maternal health information-seeking behavior among adolescent girls: A qualitative study in a slum of Bangladesh
Key Social Norms Take-aways: Social norms strongly regulate adolescent girls’ access to maternal health information by reinforcing stigma, restricting discussion of reproductive health (especially for unmarried girls), and prioritizing family and community control over girls’ autonomy. Norms around early pregnancy after marriage, reliance on elder female relatives, and sanctions such as labeling girls as “immoral” […]
Gender beliefs and norms underlying intimate partner violence stigma among women living in Botswana: Results of an exploratory factor analysis
Key Social Norms Take-aways: Gendered social norms—particularly those endorsing male dominance and survivor-blaming—play a central role in shaping intimate partner violence (IPV) stigma. These norms reduce disclosure and help-seeking while exacerbating poor mental health outcomes among survivors. Community-level norms are especially influential, indicating that interventions must target broader social environments, not just individual attitudes. Objectives: […]
Contraceptive use intention and determinants among nonuser reproductive-aged married women in Ethiopia based on the theory of planned behavior
Key Social Norms Take-aways: Social norms—particularly perceived approval from partners and communities—play a central role in shaping contraceptive intentions. Positive subjective norms, supportive partner attitudes, and community environments that reduce stigma and encourage discussion significantly increase women’s intention to use contraception, highlighting that shifting normative climates is critical for improving reproductive autonomy and uptake. Objectives: […]
Determinants of emergency contraceptive use among female senior high school students in the Akuapem south municipality, Ghana
Key Social Norms Take-aways: Social norms—particularly cultural, religious, and moral expectations—play a critical role in shaping adolescents’ contraceptive behaviors by discouraging emergency contraceptive (EC) use despite high awareness. While subjective norms influenced intentions, they were less important than individual attitudes and perceived control in determining actual use, indicating that social disapproval creates hesitation but does […]
Using Vignettes to Gain Insights Into Social Norms Related to Voluntary Family Planning and Gender-Based Violence in South Sudan
Key Social Norms Take-aways: Social norms in South Sudan strongly shape family planning (FP) behaviors through entrenched patriarchy, pronatalist expectations, and community enforcement mechanisms. Male authority over reproductive decisions and the expectation of large families restrict women’s agency and link contraceptive use to stigma, violence, and moral suspicion. However, emerging supportive norms—such as valuing girls’ […]